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🇾🇪 Marketing calendar for Yemen

Public-holiday coverage for Yemen is complete; the curated marketing notes for this market are still being written.

0 dates to avoid 2 handle with care 2 good days to post 25 public holidays

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Yemen at a glance

34,505,496 people · ♂ 50% / ♀ 50% · median age 20.5 · urban 39.8%

Muslim 99.1%Other 0.9%

How touchy is the topic here

AlcoholDon't

Advertising is prohibited or heavily restricted, and even implied drinking is a problem.

Pork & beefDon't

Pork imagery is offensive to the mainstream audience; halal is the default expectation.

Adult / sex-positiveDon't

Illegal or effectively unpublishable. Do not attempt with a workaround.

Dating & romanceCareful

Dating apps operate, but marriage-oriented framing is the accepted register.

LGBTQ+ visibilityDon't

Criminalised or socially prohibited in most of these markets — public visibility endangers local staff and partners.

Gambling & bettingDon't

Prohibited; even 'lucky draw' mechanics can read as maisir.

Cannabis / vapeDon't

Illegal, often with severe penalties. No wink-wink references.

Skin & body imageryDon't

Modest dress in all visuals; no revealing clothing, no unrelated men and women in intimacy.

Religion as a deviceDon't

Islam is never a creative device. Blasphemy law is real in several of these markets.

Politics & activismDon't

Do not comment on domestic politics, royalty or regional conflicts.

Debt, credit, cryptoCareful

Interest-bearing framing conflicts with riba; Islamic-finance wording is the norm.

Death & illness humourCareful

Keep it out entirely; grief is handled communally and privately.

Basis: derived from a Muslim-majority religion mix. Local legal review still wins.

What is coming in Yemen

Everything ahead, in order — what to avoid, what to handle carefully and what is worth showing up for — the next twelve months, from 25 July 2026. The app carries the same data through 2030.

September 2026

October 2026

November 2026

February 2027

May 2027

Other markets